Polling to Empower ..
The Saudi Center for Opinion Polling (SCOP) is an independent and not-for-profit organization that specializes in opinion polling in the Kingdom of Saudi Arabia.
More detailsRepresenting Saudi Arabia: SCOP’s Methodological Innovation Showcased in Bulgaria
The Saudi Center for Opinion Polls (SCOP) participated in the 77th Gallup International Association Conference, held in Varna, Bulgaria, from September 21–25, 2025, with broad international representation from opinion research institutions.
More detailsSocial Media Applications 2025
For the fourth consecutive year, SCOP (Saudi Center for Opinion Polling) conducted a comprehensive study involving 1,222 Saudi citizens aged 18 and above to measure their usage patterns and preferences for social media applications.
More detailsVideo on Demand Platforms KSA 2025
The Saudi Center for Opinion Polls conducted a study on 1,222 Saudi citizens (18+ years) to understand the usage and preferences of VoD platforms.
More detailsSaudi Society’s Trends in Using Artificial Intelligence Tools
The Saudi Center for Public Opinion Polls conducted a study on 1,084 Saudi citizens (aged 18+) to identify their usage patterns and preferences regarding artificial intelligence tools.
More detailsWho We Are
The Saudi Center for Opinion Polling (SCOP) is an independent non-profit organization specializing in public opinion polling in Saudi Arabia. The Center was established in 2016 in Riyadh and conducts a wide range of surveys and studies in the social and economic fields, covering the description of reality, impact assessments, and measuring satisfaction levels. The Center’s team consists of over 50 people from multiple disciplines.
+ 4M
Number of Calls
+320
Number of Polls
31.22%
Average Responses Rate
+16276
Number of Questions
OUR STANDARDS
INTEGRITY
PROFESSIONAL
QUALITY
Our Values
- Making an impact
- Scientific rigor
- Independence
Mission
We contribute to building a knowledge base for public opinion and its trends, through surveys, analysis, studies, consultancy, and training programs based on best practices and scientific methodologies using the latest technologies.
Polls
Entertainment
Getting to know the opinions of the Saudis in Riyadh about the Riyadh season, and knowing the most and least popular areas and the reasons for that.
Distance education
Research question(s) / challenge To what extent do parents and guardians who have children in school prefer to study in person or from a distance? What are the reasons for the preference of parents and guardians who have children in the public education system to study in person or from a distance? What are the effects of some of the variables? Like the education level, the type of school, and the family’s exposure to Corona, according to the parents’ opinion on the preference for the type of study?
Vision 2030
The survey was built by a team of three experts holding a doctorate degree, according to the scientific methodology followed by the Saudi Center for Opinion Polls, which is based on axes and weights.
Reading
Research question(s) / challenge How many people read, time spent reading? What format is used for the different reading topics? What is the motivation(s) to read? Where and when do people read? Methodology The survey questions are built by a team of three experts holding doctorate degrees, according to the Saudi Center’s methodology based on objectives. The sample was weighted to ensure that the analysis is generalizable to the entire target population. The survey questions were judged by two experts different from the third researcher who built the survey, and then the study plan was reviewed statistically and linguistically. In ...
Remote Education
Getting to know the citizens’ evaluation of public education in the Kingdom, by expressing their opinion on the level of (23) indicators that measured six axes: the ability of public education to develop skills necessary for life, the competence of teachers, developing basic scientific skills, a safe school environment, and preparing students for post-public education. and sports development.
Marriage
Getting to know the opinion of married, previously married and single people towards marriage, and their preferences towards choosing a life partner.
Perception about non-Saudis
Research question(s) / challenge What is the extent of interaction between Saudis and non-Saudis in terms of friendship, work, neighborhood, and whether there are problems or not? What are the attitudes of Saudis towards non-Saudis in the Kingdom towards visiting each other, friendship, trusting each other, welcoming, developing the economy, adhering to regulations, non-Saudis taking high positions in the private sector, non-Saudis engaging in trade, and other axes? Methodology This survey was conducted on a random sample of 2010 Saudis and non-Saudis aged 18 years and over. It was chosen using the Random Digit Sampling (RDD) of mobile phone carriers ...
Our Services
Polling
The center undertakes all survey construction procedures, including preparing questions, arbitration, data collection, analysis and writing reports
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Consulting
The center performs all procedures for constructing the survey, including preparing and arbitrating questions, collecting data, analyzing it, and writing it
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Training
The center provides integrated consultations in building surveys and ensuring the credibility of data collection and analysis of its results
Service RequestPARTNERS
In its pursuit of achieving its mission, The Saudi Center for Opinion Polling (SCOP) sought to establish strategic partnerships built on solid foundations of joint cooperation with beneficiary bodies, counterpart bodies, and scientific and professional reference bodies. To enhance joint work, exchange experiences, and make the center’s work compatible with scientific and professional developments in public opinion measurements.
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International Accreditations
ISO certified for our commitment to quality management and research market standards
Media Center
AI in Saudi Arabia : Trends & Insights
For the second consecutive year, the Saudi Center for Opinion Polling (SCOP) conducted a survey on Saudis’ attitudes toward the use of artificial intelligence tools, with the aim of understanding their usage patterns and preferences. The 2026 survey included a sample of 814 Saudi citizens aged 18 and above. The key findings were as follows: For the full report:
