Polling to Empower ..
The Saudi Center for Opinion Polling (SCOP) is an independent and not-for-profit organization that specializes in opinion polling in the Kingdom of Saudi Arabia.
More detailsListening to the population!
The Saudi Center for Opinion Polling (SCOP) was invited by the Council of Health Insurance (CHI) to present at their CX forum and facilitated an interactive session on “Listening to the population, the value of opinion polling”.
More detailsEnd of Year
With the participation of The Saudi Center for Opinion Polling (SCOP), the Gallup international association (GIA) Index indicates that the global average of optimism is 39%, so 2024 will be better than 2023, and the Saudis are the most optimistic with 82%.
More detailsCBS’ Blaise visit
Best practice sharing between CBS’ Blaise with Marcel Van Der Steen & Drs. Harry Wijnhoven and the Saudi Center For Opinion Polling team today. In-depth, engaging, and interactive discussion on a range of topics covering among others the importance of quality at the heart, methodology, respondent engagement, efficiency of data collection, multi-modal, (social) media, and of course general polling in Saudi Arabia.
More detailsVideo on Demand Platforms KSA
The Shahid platform is the most used and preferred by Saudis in general, and Netflix is the most used and preferred by young people aged 18 to 34 years.
More detailsHave Saudis abandoned reading books?!
Saudi Arabia has a rich literary tradition. The Riyadh International Book Fair attracts participants from all over the world. The Saudi Center for Opinion Polling (SCOP) is committed to the importance of a reading culture. A SCOP team participated in the fair’s programme. They presented and led a seminar titled “Have Saudis Abandoned Books?” at King Saud University. The seminar aimed to raise awareness of the importance of books and reading, general reading behaviour in the Kingdom and included a comparison with global trends.
More detailsWho We Are
The Saudi Center for Opinion Polling (SCOP) is an independent non-profit organization specializing in public opinion polling in Saudi Arabia. The Center was established in 2016 in Riyadh and conducts a wide range of surveys and studies in the social and economic fields, covering the description of reality, impact assessments, and measuring satisfaction levels. The Center’s team consists of over 50 people from multiple disciplines.
+ 4M
Number of Calls
+275
Number of Polls
35.9%
Average Responses Rate
+13994
Number of Questions
OUR STANDARDS
Our Values
- Making an impact
- Scientific rigor
- Independence
Mission
We contribute to building a knowledge base for public opinion and its trends, through surveys, analysis, studies, consultancy, and training programs based on best practices and scientific methodologies using the latest technologies.
PARTNERS
In its pursuit of achieving its mission, The Saudi Center for Opinion Polling (SCOP) sought to establish strategic partnerships built on solid foundations of joint cooperation with beneficiary bodies, counterpart bodies, and scientific and professional reference bodies. To enhance joint work, exchange experiences, and make the center’s work compatible with scientific and professional developments in public opinion measurements.
WE ARE HAPPY TO SERVE THEM
International Accreditations
ISO certified for our commitment to quality management and research market standards
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