A group of experts and researchers from the Saudi Center for Opinion Polling (SCOP) participated in the 76th annual World Association for Public Opinion Research (WAPOR) conference, held from September 19 to 22, 2023, in Salzburg, Austria. The conference covered a wide range of topics related to measuring public opinion, including online surveys, artificial intelligence and panels, and other important topics such as: the dissemination of public opinion polls, the quality of public opinion research around the world, and traditional media research. It is worth noting that the Saudi Center for Opinion Polling (SCOP) is a member of the WAPOR ...
The Saudi Center for Opinion Polling (SCOP) is conducting a survey on over-the-top (OTT) streaming platforms for TV shows and movies. We hope that those who are randomly selected by computer will answer the survey questions.
The Saudi Center for Opinion Polling (SCOP) has launched its website in a new format. The website features the latest news and surveys from the Center.
The Saudi Center for Opinion Polling (SCOP) is conducting a survey on Public transportation. We hope that those who are randomly selected by computer will answer the survey questions.
Market research and opinion polling are of great importance to companies as they help in understanding the general picture and customer needs, in order to develop products, and mitigating risks.