Measuring and tracking the accurate opinions and trends of the Saudi public.
Developing institutional capacity and expertise.
Achieving financial sustainability.
The Saudi Center for Opinion Polls (SCOP) recently engaged in an insightful session at the Public Investment Fund (PIF) hosted by Dr. Ismail Radwan, Director for Economics and Investment Strategy, focusing on “The power of polling.” During the visit, Dr Abdullah Alhokail and Cees Faber showcased examples across various sectors such as sports, tourism, housing, health, and expats, emphasizing the significance of representative sampling, scientific rigor, and accuracy throughout the survey process. Furthermore, critical points and “watch-outs” to consider when conducting surveys were highlighted, enriching the discussion. The meeting concluded with both teams exploring potential avenues for future collaboration.
The Saudi Center for Opinion Polling (SCOP) was invited by the Council of Health Insurance (CHI) to present at their CX forum and facilitated an interactive session on “Listening to the population, the value of opinion polling”. The presentation included the approach and outcomes of two studies. One study centered on the over-time development of a range of indicators measuring perceptions around Vision 2030 within the Kingdom, as well highlighted significant differences between population groups on key attributes. The second study presented a logistical regression model developed to improve the vaccination rate during the launch of the first Covid vaccination ...
The Saudi Center for Opinion Polling (SCOP) was invited by the Council of Health Insurance (CHI) to present at their CX forum and facilitated an interactive session on “Listening to the population, the value of opinion polling”. The presentation included the approach and outcomes of two studies. One study centered on the over-time development of a range of indicators measuring perceptions around Vision 2030 within the Kingdom, as well highlighted significant differences between population groups on key attributes. The second study presented a logistical regression model developed to improve the vaccination rate during the launch of the first Covid vaccination ...
The Gallup international association (GIA)* End of Year Survey (EoY) is an annual tradition initiated by and designed under the chairmanship of Dr. George Gallup in 1977. The survey is conducted every year since then. This year it was carried out in 41 countries around the world. The Saudi Center for Opinion Polling is the Gallup international association (GIA) representative for the Kingdom. This report focuses on the findings for Saudi Arabia. Field work was conducted in Nov 2023.
Home