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A group of experts and researchers from the Saudi Center for Opinion Polling (SCOP) participated in the 76th annual World Association for Public Opinion Research (WAPOR) conference, held from September 19 to 22, 2023, in Salzburg, Austria. The conference covered a wide range of topics related to measuring public opinion, including online surveys, artificial intelligence and panels, and other important topics such as: the dissemination of public opinion polls, the quality of public opinion research around the world, and traditional media research.
It is worth noting that the Saudi Center for Opinion Polling (SCOP) is a member of the WAPOR Executive Council and one of the official sponsors of the 76th conference. SCOP presented two scientific papers at the conference: the first paper discussed the Prioritization of Public Issues Using Analytic Hierarchy Process, and the second paper about Measuring Perceptions Around Social Change in Saudi Arabia, a Deep Dive.
