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Market research and opinion polling are of great importance to companies as they help in understanding the general picture and customer needs, in order to develop products, and mitigating risks.
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04 Dec 2023
CBS’ Blaise visit
Best practice sharing between CBS’ Blaise with Marcel Van Der Steen & Drs. Harry Wijnhoven and the Saudi Center For Opinion Polling team today. In-depth, engaging, and interactive discussion on a range of topics covering among others the importance of quality at the heart, methodology, respondent engagement, efficiency of data collection, multi-modal, (social) media, and of course general polling in Saudi Arabia.
05 Oct 2023
Visit of the Japanese Embassy delegation
The Saudi Center for Opinion Polling (SCOP) received the political secretary of the Japanese Embassy in Saudi Arabia and his accompanying delegation today. The delegation learned about the Center’s work processes and methodologies.
14 Sep 2023
SCOP Launches the website in its new format.
The Saudi Center for Opinion Polling (SCOP) has launched its website in a new format. The website features the latest news and surveys from the Center.
22 Aug 2023
The Saudi Center for Opinion Polling (SCOP)
The Saudi Center for Opinion Polling (SCOP) is a non-profit organization licensed by the Ministry of Human Resources and Social Development and registered with the Ministry of Commerce. #Polling_to_Empower.
08 May 2023
Gallup International Conference 2023
The Saudi Center for Opinion Polling (SCOP) participated in the 2023 Gallup international association (GIA)* in Tbilisi, Georgia, from May 7-9. The center presented its data collection methodology in accordance with the standards adopted by the American Association for Public Opinion Research and the International Association for Public Opinion Research. In this context, the center presented the positive social changes that have been brought about by Vision 2030. The Saudi Center for Opinion Polling (SCOP) was represented by Ms. Nouf Al-Qahtani and Mr. Faroug Al-Ghamdi. *Gallup International Association and its members are not related to Gallup Inc., headquartered in Washington ...