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Polling to Empower ..
The Saudi Center for Opinion Polling (SCOP) is an independent and not-for-profit organization that specializes in opinion polling in the Kingdom of Saudi Arabia.
More detailsVideo on Demand Platforms KSA 2024
The Saudi Center for Opinion Polls conducted a study on 1,322 Saudi citizens (18+ years) to understand the usage and preferences of VoD platforms.
More detailsApps usage in the Kingdom
Apps usage and preferences in the Kingdom. For the third year in a row the Saudi Center for Opinion Polling (SCOP) has conducted a representative study into Apps usage in Saudi Arabia. Have a read to learn more detail.
More detailsPublic Opinion Polling and the Economy
The Saudi Center for Opinion Polls (SCOP) recently engaged in an insightful session at the Public Investment Fund (PIF) hosted by Dr. Ismail Radwan, Director for Economics and Investment Strategy, focusing on “The power of polling.”
More detailsThe Saudi Center for Opinion Polling (SCOP) participation in the WAPOR International Conference
in Seoul has laid the foundation for scientific collaboration with European counterparts in developing metrics and standards for response rates in surveys and their impacts.
MoreListening to the population!
The Saudi Center for Opinion Polling (SCOP) was invited by the Council of Health Insurance (CHI) to present at their CX forum and facilitated an interactive session on “Listening to the population, the value of opinion polling”.
More detailsEnd of Year
With the participation of The Saudi Center for Opinion Polling (SCOP), the Gallup international association (GIA) Index indicates that the global average of optimism is 39%, so 2024 will be better than 2023, and the Saudis are the most optimistic with 82%.
More detailsCBS’ Blaise visit
Best practice sharing between CBS’ Blaise with Marcel Van Der Steen & Drs. Harry Wijnhoven and the Saudi Center For Opinion Polling team today. In-depth, engaging, and interactive discussion on a range of topics covering among others the importance of quality at the heart, methodology, respondent engagement, efficiency of data collection, multi-modal, (social) media, and of course general polling in Saudi Arabia.
More detailsWho We Are
The Saudi Center for Opinion Polling (SCOP) is an independent non-profit organization specializing in public opinion polling in Saudi Arabia. The Center was established in 2016 in Riyadh and conducts a wide range of surveys and studies in the social and economic fields, covering the description of reality, impact assessments, and measuring satisfaction levels. The Center’s team consists of over 50 people from multiple disciplines.
+ 4M
Number of Calls
+275
Number of Polls
35.9%
Average Responses Rate
+13994
Number of Questions
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OUR STANDARDS
INTEGRITY
PROFESSIONAL
QUALITY
Our Values
- Making an impact
- Scientific rigor
- Independence
Mission
We contribute to building a knowledge base for public opinion and its trends, through surveys, analysis, studies, consultancy, and training programs based on best practices and scientific methodologies using the latest technologies.
Polls
![Entertainment](https://scop.sa/wp-content/uploads/2023/08/6c1bc534dc1def4881d34070c00db28a.jpg)
Entertainment
Getting to know the opinions of the Saudis in Riyadh about the Riyadh season, and knowing the most and least popular areas and the reasons for that.
![Distance education](https://scop.sa/wp-content/uploads/2023/08/92adb6a2d74e48642e02cef38ee16ad0.jpg)
Distance education
Research question(s) / challenge To what extent do parents and guardians who have children in school prefer to study in person or from a distance? What are the reasons for the preference of parents and guardians who have children in the public education system to study in person or from a distance? What are the effects of some of the variables? Like the education level, the type of school, and the family’s exposure to Corona, according to the parents’ opinion on the preference for the type of study?
![Vision 2030](https://scop.sa/wp-content/uploads/2023/08/a5f0fc7b7c8b5d42e70ec52259077aa4.jpg)
Vision 2030
The survey was built by a team of three experts holding a doctorate degree, according to the scientific methodology followed by the Saudi Center for Opinion Polls, which is based on axes and weights.
![Reading](https://scop.sa/wp-content/uploads/2023/08/7ed4b3dac76ed3c2481141fdf5348f26.jpg)
Reading
Research question(s) / challenge How many people read, time spent reading? What format is used for the different reading topics? What is the motivation(s) to read? Where and when do people read? Methodology The survey questions are built by a team of three experts holding doctorate degrees, according to the Saudi Center’s methodology based on objectives. The sample was weighted to ensure that the analysis is generalizable to the entire target population. The survey questions were judged by two experts different from the third researcher who built the survey, and then the study plan was reviewed statistically and linguistically. In ...
![Remote Education](https://scop.sa/wp-content/uploads/2023/08/d02afbe3dcd983730543dff12b352145.jpg)
Remote Education
Getting to know the citizens’ evaluation of public education in the Kingdom, by expressing their opinion on the level of (23) indicators that measured six axes: the ability of public education to develop skills necessary for life, the competence of teachers, developing basic scientific skills, a safe school environment, and preparing students for post-public education. and sports development.
![Marriage](https://scop.sa/wp-content/uploads/2023/08/0764dfb4b64ed7d07c42883be767fb64.jpg)
Marriage
Getting to know the opinion of married, previously married and single people towards marriage, and their preferences towards choosing a life partner.
![Perception about non-Saudis](https://scop.sa/wp-content/uploads/2023/08/957d0b57c612578e4e22ea9ce6f39bfc.jpg)
Perception about non-Saudis
Research question(s) / challenge What is the extent of interaction between Saudis and non-Saudis in terms of friendship, work, neighborhood, and whether there are problems or not? What are the attitudes of Saudis towards non-Saudis in the Kingdom towards visiting each other, friendship, trusting each other, welcoming, developing the economy, adhering to regulations, non-Saudis taking high positions in the private sector, non-Saudis engaging in trade, and other axes? Methodology This survey was conducted on a random sample of 2010 Saudis and non-Saudis aged 18 years and over. It was chosen using the Random Digit Sampling (RDD) of mobile phone carriers ...
Our Services
![Polling](https://scop.sa/wp-content/uploads/2023/08/IMG_7382-1024x576.jpg)
Polling
The center undertakes all survey construction procedures, including preparing questions, arbitration, data collection, analysis and writing reports
Service Request![Consulting](https://scop.sa/wp-content/uploads/2023/08/20230720_134806-1024x577.jpg)
Consulting
The center performs all procedures for constructing the survey, including preparing and arbitrating questions, collecting data, analyzing it, and writing it
Service Request![Training](https://scop.sa/wp-content/uploads/2023/08/IMG_7273-1024x577.jpg)
Training
The center provides integrated consultations in building surveys and ensuring the credibility of data collection and analysis of its results
Service RequestPARTNERS
In its pursuit of achieving its mission, The Saudi Center for Opinion Polling (SCOP) sought to establish strategic partnerships built on solid foundations of joint cooperation with beneficiary bodies, counterpart bodies, and scientific and professional reference bodies. To enhance joint work, exchange experiences, and make the center’s work compatible with scientific and professional developments in public opinion measurements.
WE ARE HAPPY TO SERVE THEM
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International Accreditations
ISO certified for our commitment to quality management and research market standards
Media Center
![Video on Demand Platforms KSA 2024](https://scop.sa/wp-content/uploads/2023/11/منصات٣@4x-100-1024x554.jpg)
Video on Demand Platforms KSA 2024
The Saudi Center for Opinion Polls conducted a study on 1,322 Saudi citizens (18+ years) to understand the usage and preferences of VoD platforms. Key Areas of Focus: Key Findings: VoD Platforms in KSA: Shahid, Netflix, and STC TV lead in usage and preference. Netflix sees dip in engagement from last year. For the full report: