Saudi Center for Opinion Polling

Who We Are

The Saudi Center for Opinion Polling (SCOP) is an independent non-profit organization specializing in public opinion polling in Saudi Arabia. The Center was established in 2016 in Riyadh and conducts a wide range of surveys and studies in the social and economic fields, covering the description of reality, impact assessments, and measuring satisfaction levels. The Center’s team consists of over 50 people from multiple disciplines.

+ 4M

Number of Calls

+275

Number of Polls

‏‏‎‏‏35.9%

Average Responses Rate

+13994

Number of Questions

OUR STANDARDS

INTEGRITY

INTEGRITY

PROFESSIONAL

PROFESSIONAL

QUALITY

QUALITY

Our Values

  • Making an impact
  • Scientific rigor
  • Independence

Mission

We contribute to building a knowledge base for public opinion and its trends, through surveys, analysis, studies, consultancy, and training programs based on best practices and scientific methodologies using the latest technologies.

Polls

Our Services

PARTNERS

In its pursuit of achieving its mission, The Saudi Center for Opinion Polling (SCOP) sought to establish strategic partnerships built on solid foundations of joint cooperation with beneficiary bodies, counterpart bodies, and scientific and professional reference bodies. To enhance joint work, exchange experiences, and make the center’s work compatible with scientific and professional developments in public opinion measurements.

WE ARE HAPPY TO SERVE THEM

International Accreditations

‎ISO certified for our commitment to quality management and research market standards

Media Center

Which generation read the most?

Which generation read the most?

Do All Generations Read? On the occasion of the Riyadh International Book Fair 2024, SCOP conducted a recent survey regarding reading patterns across different generations in the Kingdom of Saudi Arabia. The survey examined reading habits among various generations in Saudi society, reaching noteworthy conclusions. The following report addresses several key questions, including: Which generation read the most? How do reading practices differ among Saudi generations compared to their counterparts in USA? Is there a significant disparity in reading rates between genders within different generations? To view the full report, please visit

05 Oct 2024